Peru Summer 2014 Materials

Universidad Católica San Pablo
July 7, 2014 to Aug. 13, 2014

Week 1: 

Introductions and Course Overview

E1 - Myths about Entrepreneurs and Intro to Ideation

E2 - Idea Refinement

EL1: Ideation Lab

EL2: Ideation Lab II

E3: Competitive Strategies

EL3: Elevator Pitches

E4: Review and Team Formation

EL4: Elevator Pitch Lab

T1 - Mobile Technologies Overview

T2 - Web Technologies Overview

Week 2:

E5: Team Formation Part 2

EL5 - Speed Dating

EL6 - Projects and Team Formation Lab

E6 - Business Plan

E7 - How Does Customer Acquire?

EL7 - Personas

EL08 - Persona Review

EL08 - Full Life Cycle Use Case

T3 - What Can You Do For Your Customers

T4 - Software Development Life Cycle

Week 3:

E09 - How Do You Make Money Off Your Product - Part 1

EL09L - High Level Product Specification

E10 - How Do You Make Money Off Your Product - Part 2

EL10 - Design and Build

EL10L - Value Proposition and Customer Priorities

EL11 - Funding and Financing

EL11G - Guest Speaker - Giancarlo Falconi Canepa

EL11L - Brochure

EL12 - Financials

EL13 - 1st 30 days

T5 - Software Engineering

T6 - Good Software

T7- Good Software Part 2

T7 - Code Review

Week 4:

Sample Business Plan - EssMart

Sample Business Plan - FillBee

Sample Executive Summary - MagPulse

Sample Business Plan - Virtual Ink

E14 - Intellectual Properties

EL14 - Business Plan

Design Review 1 Template

E15 - Intellectual Properties Part 2

E15L - Demo Day Pitch

E16L - Prototype

Week 5:

E17 - TAM Review

E18L - Demo Day Slide Examples

E19 - Demo Day

E20 - Demo Day Preparations

E18 - Negotiations

Week 6:

E21 - Demo Day Overview